AIRGUN WORLD REPORTS 14 PERCENT RISE IN SUBSCRIPTIONS FOLLOWING EDITORIAL OVERHAUL
Airgun World has recorded a 14 percent increase in subscriptions, reflecting strong engagement following a comprehensive redesign and editorial refresh.
The title, which is part of the Time Well Spent portfolio, has introduced several changes over the past year, including a new layout, expanded contributor network and a rotating guest editor feature.
Selena Barr, chief operating officer at Time Well Spent, told Gun Trade Insider: “We’re delighted to see Airgun World’s subscription growth, which reflects our commitment to evolving the magazine to better serve its diverse readership. The complete redesign, introduction of guest editors and expanded contributor network have allowed us to bring fresh perspectives and expertise to every issue.”
Barr added that the team had prioritised coverage across all airgun disciplines, from hunting and competition to recreational shooting, while also introducing new engagement tools to strengthen community ties.
“This growth validates our belief that when you invest in quality editorial content and genuinely listen to your readers, they respond with their loyalty,” she said.
Airgun World is published monthly and has long served as one of the UK’s leading specialist airgun titles.