HOLLAND & HOLLAND ANNOUNCES NEW GENERAL MANAGER
London-based gunmaker Holland & Holland has appointed John Henderson as its new general manager, ef fective from early 2025. Henderson brings nearly three decades of industry experience to the role, most recently serving as managing director at Pure Fishing, where he achieved notable results in the sporting goods sector.
Henderson began his career at Hardy, a Royal Warrant holder and subsidiary of Pure Fishing, where he gained valuable hands-on experience in precision craftsmanship. Over the years he continued in various positions at Pure Fishing, including quality manager, brand business manager and commercial director, providing him with a comprehensive understanding of both operational and strategic leadership.
An enthusiastic shooter, Henderson eagerly expressed his enthusiasm about joining Holland & Holland, commenting, “A company with such respect and prestige is built on a foundation of dedicated and skilled people. I am honoured to be joining this great team and look forward to supporting them in driving this distinguished brand forward.”
Henderson’s appointment represents a new chapter for Holland & Holland, one of the most respected names in the fieldsports industry, as it continues to build on its legacy of British craftsmanship and excellence.