HOW RETAILERS CAN BENEFIT FROM TEAM WILLIAMSON PSG’S PERFORMANCE AT THE FRENCH NATIONAL SHOTGUN CHAMPIONSHIPS

Retailers across the UK can benefit from the recent achievements of Team Williamson PSG at the French National Shotgun Championships. The team’s performance with the Mossberg 940 JM Pro shotgun highlights the product’s reliability, durability and high performance, making it an appealing choice for customers.

LEVERAGING TEAM WILLIAMSON PSG ’S SUCCESS FOR RETAIL GROWTH

The recent French National Shotgun Championships saw a strong performance from Team Williamson PSG. Their achievements can provide valuable opportunities for UK retailers to enhance their product offerings and market strategies. This article explores how retailers can capitalise on these successes.

JAMES WILLIAMSON’S ACHIEVEMENT

James Williamson secured second place in the modified division, finishing just under 2% behind the winner. This notable performance not only showcases his skill but also the capabilities of the Mossberg 940 JM Pro shotgun he was using. Retailers can use this example to market a product that has been proven effective in competitive settings.

OVERCOMING CHALLENGES

The team faced significant challenges, particularly when Jonathon Williamson suffered a fall on the first day. Despite a fractured collarbone, Jonathon continued to compete, demonstrating both personal resilience and the shotgun’s reliability and comfort. This story can be used by retailers to highlight the durability and dependability of the Mossberg 940 JM Pro.

TEAM WILLIAMSON PSG: A RESPECTED NAME IN SHOOTING SPORTS

Team Williamson PSG, consisting of Jonathon, Faye and James Williamson, is well-regarded in the shooting community. Their numerous accolades, including IPSC World Shoot and USPSA National Championships, add credibility to the products they use. Retailers can use the team’s reputation to enhance their marketing efforts.

INDIVIDUAL CONTRIBUTIONS

• Jonathon Williamson: Two-time IPSC World Shoot Champion, five -time USPSA National Champion.

• Faye Williamson: Two IPSC World Shoot silver medals, three USPSA National Championships.

• James Williamson: Multiple junior-level awards, emerging talent at the senior level.

Highlighting these achievements can help retailers position Mossberg products as trusted and tested by competitors at the top level.

THE MOSSBERG 940 JM PRO: A RELIABLE CHOICE FOR CUSTOMERS

Developed in collaboration with World Champion shooter Jerry Miculek, the 940 JM Pro is abundant in features, rapid in cycling and highly competitive.

These 940 JM Pro autoloaders are engineered for winning competitions. Internally, they boast a robust new gas system that supports up to 1,500 rounds between cleanings, nickel boron-coated internal components for seamless operation, and a competition-standard loading port, elevator and follower. Externally, the adjustable stock and sleek forend feature Mossberg’s characteristic texturing. Additionally, a variety of stylised, practical components are integrated to enhance speed, accuracy and durability in competitive settings.

The Mossberg 940 JM Pro shotgun, used exclusively by Team Williamson PSG, has proven its value in competition. Retailers can offer this product, confident in its proven track record.

KEY AT TRIBUTES

• Reliability: demonstrated under competitive conditions.

• Durability: withstood rigorous use even when the user was injured.

• Performance: assisted shooters in achieving top results in competitions.

VIKING ARMS: CONNECTING RETAILERS WITH QUALITY

Viking Arms, the Yorkshire -based distributor of Mossberg, ensures that retailers have access to these high-quality shotguns. Retailers can benefit from this partnership by stocking the Mossberg 940 JM Pro and appealing to competitive shooters and enthusiasts.

ADVANTAGES FOR RETAILERS

• Access to premium products: consistent supply of top-performing shotguns.

• Marketing leverage: using Team Williamson PSG’s success stories.

• Customer confidence: associating with a product used by renowned shooters.

CAPITALISING ON COMPETITIVE SUCCESS

The accomplishments of Team Williamson PSG at the French National Shotgun Championships highlight their skill and the performance of the Mossberg 940 JM Pro shotgun. UK retailers can use this success to promote a product that stands out for its reliability and durability.

By partnering with Viking Arms and focusing on the proven track record of the Mossberg 940 JM Pro, retailers can attract customers who value quality and performance. This approach can lead to increased sales and a stronger reputation within the competitive shooting market.

Viking Arms

01423 780810

info@vikingarms.com

vikingshoot.com