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HOLLAND & HOLLAND BIDS FAREWELL TO CHRIS BIRD AFTER 43 YEARS

Holland & Holland has announced the retirement of Chris Bird, head of instruction at its shooting grounds, following a remarkable 43-year career with the company.

Chris joined Holland & Holland in 1982 and has since become one of the most respected and recognisable figures in the shooting world. Over the decades, he has shared his knowledge and passion for the sport with thousands of clients, from complete beginners to experienced shots, always with patience, skill and good humour.

According to Holland & Holland, Chris has been instrumental in shaping the standards of excellence for which the shooting grounds are known, mentoring generations of instructors and helping to create a welcoming, world-class destination.

John Henderson, general manager of Holland & Holland, said: “As general manager of Holland & Holland, I’m lucky enough to work with some very skilled, passionate and experienced people. One of them is Chris Bird. Anyone who has visited Holland & Holland shooting grounds would need no introduction to Chris, but for those that don’t know him, he’s simply a legend, he’s taught a phenomenal amount of people how to shoot, in a style that has become so familiar, you will often hear – ‘Ah, you were taught by Chris Bird.’ Chris has been with the business for 43 years and today he retires from working life. His hope is to go and enjoy time with his wife and of course some shooting from time to time. Chris has been a fantastic servant to the brand and helped pave the way for Holland & Holland, the future is bright because of the people like Chris, who help drive this brand. I personally have only known Chris for a short time but already class him as a dear friend, so we say a huge thank you to Chris, enjoy your retirement, you will always be a part of the H&H team and welcome here anytime.”

Holland & Holland said it is deeply grateful for Chris’s dedication, professionalism and friendship over the years, and while he will be greatly missed, the team wishes him the very best as he begins a new chapter in his life.

This article appears in September 2025

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September 2025
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