COPIED
4 mins

GLOBAL CONFLICT AND THE SPORTING AMMUNITION MARKET

Ballistician Paul Bradley explains how component shortages, rising material and logistics costs, and constrained propellant supplies are driving prices up for sporting shooters and why reloaders should consider buying ahead.

We have seen some very concerning escalation in recent weeks regards global conflict. We have the ongoing war in Ukraine which shows no sign of stopping. Russia have also begun “probing” NATO countries via airspace incursion, hacking and denial of service (drones above Airports in Denmark being an example). Although Russia would strongly deny these claims, a betting man would likely give them pretty strong odds. Even if they were not Russia, they appeared to be and that is the factor which will drive future fears or wider kinetic conflict.

We also have problems in multiple other areas – Israel/Iran, America/China (with Taiwan in the middle) and proxy threats coming from places like Venezuela (funded and aided by Russia). All of this paints a rather concerning picture and it may be that worrying about your sports shooting seems a trifle in comparison to WW3… However, some of us will continue to enjoy our leisure activities despite the doom laden environment, me being one of them. So, what does all this mean in terms of ammunition and component availability and price? I will attempt to make some predictions…

It doesn’t require all out kinetic warfare to effect ammunition supply lines, only the threat of it. This is already happening. NATO countries are increasing defence spending in all areas including small arms ammunition. Most of them are running way below ideal strategic stock levels. This is due to low budgets in previous years and gifting much of the old stock to Ukraine.

Many factories that produce sporting ammunition also produce for the defence sector. In the last couple of years, the European sporting markets growth has stagnated somewhat regards ammunition sales. This certainly hasn’t been helped by the U.S. Tariff situation which has effectively shut the door to one of the worlds biggest consumers. We are beginning to see a trend where manufacturers are strategically moving production to defence products as the sector has less risk for them. Nobody wants to produce product and have it sat on a shelf for 12 months.

We also continue to see component supply issues and high material prices. When the threat of war occurs, material prices rise. Both Copper and Brass prices are increasing globally, although they are yet to hit Covid levels. The cost of plastic components from China also remains high (many of the wads are made there) as does the logistics cost to move these items around. So there are no signs that ammunition prices will drop anytime soon. Ammunition, especially shotgun cartridges, are high volume, low margin items. Many consumers imagine the manufacturers are simply greedy and could reduce prices if they wished. In my experience this is just wishful thinking. Some of the cartridge manufacturers are scraping by on very small margins, they are not about to sell below cost price!

Lastly, we will see bottlenecks. Prime manufacturers will be busy making primers for much bigger guns! The small caliber products that are produced will likely be marked for defence sector first. Us sporting guys will be the last in line. I am already seeing disruption in this areas as manufacturers use different or cheaper primers. I have had more than a few pierced primers in the last months!

Propellant is maybe an even worse story. Buying propellant in significant volume is currently almost impossible. If you didn’t get in line and pre-pay for 26 and 27 then you will be hunting for the scraps that do appear. Often this is older stored propellant which may suffer somewhat performance wise. The Chinese are still withholding cotton (used to make nitrocellulose propellant) and we simply do not have enough propellant plants in Europe to fulfil all needs. The risk and cost of building such a plant has become high as there are obvious health and safety issues involved. The solution is to build such plants far away from populated areas. Then the issue becomes finding skilled staff to work in them.

IMAGE: ISTOCK - PETER.ZELEI

Currently we have been a little lucky. Prices have stayed stable as American products can still be imported and they have inventory. This is due to a slump in the U.S sporting market. They had a period where consumers bought anything they could get their hands on due to political concerns. Now Trump is in power there is no rush for consumers to stockpile, he is unlikely to be banning or legislating anything firearm related. That would alienate most of his voters. However that will change if America gets really serious about going to war or if they begin to experience serious civil unrest, the panic purchase market will return.

My prediction for 2026 is that small arms ammunition prices will rise in all sectors. Unfortunately, I think the largest increases will be in the sporting market as manufacturers set aside capacity for the defence sector. Lack of available product always increases price. If you are a reloader, I would suggest you buy product while you still can and in larger quantities that usual. For purchasers of factory ammunition, most will be constrained by the number they are allowed to hold. Many will simply be constrained by budget or an angry partner who does not see the wisdom in bulk buying sporting products!

This article appears in November 2025

Go to Page View
This article appears in...
November 2025
Go to Page View
GUN TRADE AND OFCOM FORM WORKING GROUP ON ONLINE SAFETY ACT
A new Firearm Trade Working Group (OFTWG) has been formally established to help ensure that the legitimate gun trade is properly represented as Ofcom develops its regulatory approach to the Online Safety Act (OSA).
£3.3 BILLION VALUE OF SHOOTING REPORT PRESENTED TO EUROPEAN PARLIAMENT
FULL STORY: PAGE 4 BASC has presented the
CAMBRIDGESHIRE POLICE FIREARMS DELAYS SPARK CONCERN
FULL STORY: PAGE 4 Cambridgeshire Police has confirmed
OLYMPIC CHAMPION SUPPORTS SUSSEX SHOOTING GROUND AMID PLANNING DISPUTE
FULL STORY: PAGE 8 Olympic trap shooting champion
STANDING UP FOR SHOOTING
The UK’s shooting organisations are working harder than
THE NEWS IN NUMBERS
The value shooting contributes in Gross Value Added
BASC PRESENTS £3.3 BILLION VALUE OF SHOOTING REPORT TO EUROPEAN PARLIAMENT
BASC has presented the findings of the UK’s
LICENSING DELAYS CONTINUE ACROSS BEDFORDSHIRE, CAMBRIDGESHIRE AND HERTFORDSHIRE POLICE FORCES
Bedfordshire, Cambridgeshire and Hertfordshire Police have confirmed that
ED JACKSON APPOINTED GROUP REVIEWS EDITOR AT TIME WELL SPENT GROUP
Time Well Spent Group has announced the appointment
GTA RENEWS CALL FOR TRADE SURVEY RESPONSES
The Gun Trade Association (GTA) is urging more
JOHN FORSEY GUNS SET TO CLOSE AFTER 66 YEARS IN BUSINESS
After 66 years in the gun trade, John
MOORLAND ASSOCIATION WARNS NATURAL ENGLAND CONSULTATION COULD IMPACT RURAL SHOOTING BUSINESSES
The Moorland Association (MA) has warned that Natural
BLANK FIRING PISTOL BAN SET TO AFFECT UK GUNDOG TRAINERS
Gundog trainers are being reminded that certain blank
OLYMPIC CHAMPION SUPPORTS SUSSEX SHOOTING GROUND AMID PLANNING DISPUTE
Olympic trap shooting champion Nathan Hales and world
INDUSTRY WARNS SCOTTISH DEER BILL COULD HALVE STALKER NUMBERS
The Scottish Parliament’s proposed Natural Environment (Scotland) Bill
SCOTT COUNTRY INTERNATIONAL TO HOST ANNUAL DEMONSTRATOR EVENT IN DUMFRIES
Scott Country International has announced details of its
BREWDOG’S REWILDING RETREAT RAISES QUESTIONS OVER CORPORATE LAND USE AND RURAL INVESTMENT
BrewDog has sold its 3,764-hectare Kinrara estate in
GTA ANNOUNCES UPCOMING RFD TRAINING COURSES
The Gun Trade Association (GTA) has announced the
JOHN ROTHERY WHOLESALE EXPANDS WITH NEW RIFLE RANGE, CO2 CAPSULES AND HERITAGE PRODUCTS
John Rothery Wholesale has announced a series of
GUN TRADE JOBS
MEA OPUS -SECURE YOUR PERFECT FUTURE POSITION -REGISTER AT MEAOPUS.CO.UK
IWA OUTDOORCLASSICS 2026 REMAINS THE HOME OF SPECIALIST RETAIL
One of the world’s leading exhibitions for the shooting, hunting and outdoor trade will once again take place in Nuremberg from February 26 to March 1, 2026. With its new campaign, Made for Trade , IWA OutdoorClassics reinforces its position as a strategic partner to the global specialist retail community.
THE A.I. CHALLENGE TOUR SETS NEW STANDARD FOR UK TRADE EVENTS
This October, The Sportsman Gun Centre (SGC) , Benelli and Eaton Hall joined forces to deliver what many are calling the most spectacular trade-only shooting event the UK has ever seen, and it did not disappoint.
IWA OUTDOOR CLASSICS
WWW.IWA.INFO/TRADE
CHANGES TO THE FIREARMS APPEALS PROCEDURE
Firearms barrister Nick Doherty examines a significant change to the firearms appeals process introduced in the latest Statutory Guidance, which now allows police to present undisclosed evidence under a ‘Closed Material Procedure’
GREAT BRITISH SHOOTING SHOW 2026: THE TRADE’S ESSENTIAL SHOWCASE
The Great British Shooting Show (BSS) returns to the NEC Birmingham from 13–15 February 2026, reaffirming its status as the UK’s largest and most commercially important event for the shooting industry.
GLOBAL CONFLICT AND THE SPORTING AMMUNITION MARKET
Ballistician Paul Bradley explains how component shortages, rising material and logistics costs, and constrained propellant supplies are driving prices up for sporting shooters and why reloaders should consider buying ahead.
A VISION OF THE FUTURE
Paul Stewart, sales director at Scott Country International, discusses the transformative role of high-tech optics in the airgun market, explaining why thermal and night-vision technology are no longer just for professional users, but are now essential tools for the modern airgunner.
SECURING THE FUTURE OF LICENSED SHOOTING IN THE UK
Jeremy Hinde, secretary of the British Shooting Sports Council, sets out the priorities for safeguarding the future of lawful shooting amid major policy and regulatory change.
ENGINEERING EXCELLENCE MEETS SHOOTING INNOVATION
Last month Gun Trade Insider interviewed Danny Lenihan, chief executive of British tripod manufacturer 3 Legged Thing, about the company’s decision to enter the shooting and hunting market. This month, we take a closer look at the company’s design ethos and the engineering processes that have made it one of the most respected names in camera support hardware and how those same principles are now being applied to products for the shooting sector.
JOHN ROTHERY WHOLESALE
THE PRECISION OF GROWTH MARKETING
In part one, we defined growth marketing as a discipline that runs across short, medium and long horizons, measurable, scalable and relentlessly data-led. In part two, we focused on brand: slower, costlier, harder to measure, but the face of growth and the source of pricing power. Now we turn to growth itself, the engine that drives results.
BENELLI RAFFAELLO: LIMITED-EDITION LEAP IN SHOTGUN BALLISTICS
Bruce Potts tests Benelli’s Raffaello A.I. limited edition, a 12-gauge inertia semi that pairs hand-figured walnut and tasteful engraving with the new Advanced Impact barrel system to deliver higher velocity, greater down-range energy and outstanding patterns with lead or steel shot.
INTERNATIONAL PERSPECTIVE
Gun Trade Insider offers a detailed examination of the latest developments across various international markets.
ACROSS THE POND
SWAROVSKI OPTIK N.A. NAMES NEW CEO FOR THE
Looking for back issues?
Browse the Archive >

Previous Article Next Article
November 2025
CONTENTS
Page 25
PAGE VIEW